December 2011
1 post
10 tags
Emotional Experience (EX): The pinnacle of user...
Have you ever purchased a product or a service that just makes you happy? And every time you consider using it again, or repurchasing, you’re just happy to pull out your wallet and spend your hard earned money on it? Last week after hearing a company pitch at Shasta Ventures, I remarked to one of my colleagues that you know you have a winning product, when as a customer I’m immediately compelled...